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Self-Serve Mobile Advertising

Go2mobi helps performance marketers, trading desks and app developers reach the specific mobile audience segments that drive performance and ROI.

Go2mobi’s Self-Serve mobile DSP turns the levers of control over to mobile advertisers, providing them the tools and the technology to target, report on, and optimize every aspect of their mobile advertising campaigns.

or scroll on to discover all of our features

Our Key Differentiator

Complete Optimization Freedom

Chief among Go2mobi’s differentiators is our reporting/optimization suite that gives advertisers 100% transparency and ultra-granularity into not only every data parameter, but every combination of data parameters within their campaign.

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    Target any combination of data parameters or run a broad campaign to compile test data.

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    Run a report to determine the combination of data parameters that drove success for your campaigns.

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    Create rules via whitelists, blacklist and bid changes directly within reports to reach and scale your best performing audience segments.

Platform Features

Go2mobi’s Personalized Programmatic Self Serve Advertising Platform was built with hard core performance in mind. These are a few of the proprietary tools we’ve built out to help your campaigns scale and profit.

  • INVENTORY CAMPAIGN PLANNING

    Use our fully transparent Inventory Campaign Planner to see exactly how much ad inventory is available in every audience segment no matter how granular.

  • PER-PLACEMENT CAP

    Ever had a poor performing ad placement burn your test budget? Go2mobi’s Per-Placement Caps help you get an even test of every placement you choose.

  • AUTO-BIDDER

    Differently priced inventory performs in different ways and a low-bid strategy does not guarantee success. Use our auto-bidder to test all echelons of traffic to find the pockets that drive the most success for your campaigns.

Core Targeting Features

  • RETARGETING /
    3rd PARTY DATA

    Retarget and re-engage users. Also, use our integrated 3rd party data providers to target gender, income, and what products users are in-market for.

  • GPS TARGETING

    Target specific GPS coordinates. Upload your lat/longs and draw a radius to target. Great for targeting certain neighborhoods.

  • SESSION DEPTH

    Make sure your ad is the first ad a user sees when they launch a new browsing session. Or, target later session depths for less expensive traffic.

  • CARRIER / WIFI

    Go2mobi offers the most granular Carrier and WiFi targeting. Choose to target by Carrier, WiFi or exact IPs. No other mobile ad network gets more specific.

  • FREQUENCY CAPPING

    Choose the number of times your ad is shown to each user per 24-hour period. Great for testing, before scaling.

  • DEVICE TARGETING

    Get ultra-specific with what phones and tablets you target. Target all devices or only specific models and operating systems.

  • CATEGORY TARGETING

    Choose the category of app/site you want your ads to display on. For instance, only display your ads on Game or Travel apps.

  • DAY PARTING

    Choose the days and hours your ads are displayed. Turn off poor performing times of day, pump up the good times.

Performance Controls

  • PLACEMENT
    TRANSPARENCY

    We don’t hide anything. See the exact names of the apps/sites your ad will display on.

  • CONVERSION TRACKING

    Use easy postbacks to track exactly what traffic is driving ROI. Use our built-in reporting to dive deep into reports.

  • BEST-IN-CLASS REPORTING

    Our reporting and optimization platform is the most advanced of any mobile ad network. Dig deep and find your profit.

Full Spectrum Creative Ads

Whether you provide the creative or work with our team of dynamo designers to craft your message, Go2mobi can deliver an omni-channel media plan that maximizes efficiency, engagement, and impact.

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MOBILE DISPLAY

Phone or Tablet

Static or animated banners. Use our banner weight feature to test new banners without disturbing the current performance.

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VIDEO

High Impact Performance

Video is the hottest format in mobile today. Access billions of high impact video impressions as well as the custom reporting criteria you need to drive success. We offer pre-roll, MRAID and VPAID formats.

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RICH MEDIA

Dynamic Content Delivery

Full support for MRAID v1 & v2 ads. Rich media campaigns are available through our Full-Service Audience Solutions, but not our self-serve, yet.

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NATIVE

Fastest Growing Format

Beautiful ads styled to blend with the native theme of the apps they appear in to deliver above industry average performance and engagement. Consult with us about an ideal native strategy involving both content and creative.

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Leading mobile programmatic advertising platform Go2mobi announces partnership with Neustar

Leading mobile programmatic advertising platform Go2mobi announces partnership with Neustar Mobile programmatic advertising just got a boost in data and information quality, giving advertisers highly sought after mobile ad targeting technology VICTORIA, BC - Sept 29, 2016 - Go2mobi, one of the first mobile programmatic advertising platforms, today announced a partnership with Neustar, a trusted, neutral provider of real-time information services. The partnership brings together the latest innovations in mobile DMP and DSP technology including highly accurate and up-to-the-minute insights and audience data.